“These Shoes Are Made Of… ”

We developed the idea to dream about the magic ingredients behind these new shoes collection, defining 3 different scenarios to describe them.

The first is an immersive explosion of flowers, a cloud of romantic and energetic petals, generating the shoe.

The second is a sexy flow of liquid colourful varnish giving life to those shiny slides.

The third and last video is a discovery of luxurious materials as silk, diamonds and gold giving live to the most refined and precious slides of the collection.

Thanks to the incredible skills at Studio Cirasa, that supported the creativity with amazing design, animations and visual magic touch.