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The Brief

To develop concept and design for Moncler MONCLIENT 3.0 b2b app with the aim of supporting store management of the business. The design should highlight that app is very progressive, despite the fact that I didnโ€™t had a global launch, as well as the target audience isnโ€™t all Moncler employers, but only WW Sales Department.

The visuals may include quotes with the brand message:
#Unlock your potential
#Drive your business
#From data to action
#The right information to the right person at the right time

Final delivery must include design for such merch products as:
Keychains, Pop socket, Posters, Cookies, 6 day countdown, Stickers, Blackboard selfies & Packaging Box.

The Idea

The idea was to create a dynamic design that will compliment MONCLIENT app. Merchandise design implemented by geometric decorations which abstract the logo monogram shape and give an idea of unlocked potential, growth and active power. The stripe pattern highlight the idea of striving forward.

Talent

Giorgio Schwarz in an Italian design art director working in a variety of fields and techniques. In the past 10 years he worked with International broadcasting companies, such as Discovery, Viacom and Gazprom Media.

Giorgio has a unique and clean style with a combination of design driven approach to creativity and problem solving. During his career Giorgio won Promax Award multiple times, participating in projects worldwide.

The End

client
Moncler
brand
Moncler
agency
Pink Salt
art direction & design
Giorgio A Schwarz
creative direction
Beatrice Cardile
producer
Anna Caregnato

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PINK SALT Srls
P.IVA 10415330967
Via Pisacane, 45
20129 Milano, Italy
[email protected]

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